Lita

Course in graphic design ethics
Perfume packaging
2023

Team:

Nicholine Woznicki

Softwares used:

Adobe Illustrator
Adobe Indesign

Breif:

You shall design and package a perfume.
Your solution must be based on your interpretation of:

Responsible existential luxury

You must create a communicative concept in the design based on your idea of the scent that links the logo and sender with primary and secondary packaging.

Result:

Lita provides more than just a product; it offers a unique experience that transcends the traditional concept of luxury. By promoting transparency, sustainability and authenticity, Lita defines a new paradigm in the realm of luxury, one that aligns with the values of individuals seeking meaning and responsibility in their choices.

"04" is not just a fragrance; it is a statement, a call to live more authentically and to demand transparency in all aspects of life. It represents a luxury that resonates with those who desire a deeper connection to the world around them, making it a responsible choice in the realm of existential luxury.

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Frank Design Studio